A paper a day keeps the PhD awake

Daily reflections, highlights, and ideas from research papers, one cup of coffee at a time.

A paper a day keeps the PhD awake

Science Communication on Youtube: Why some Channels become popular

What makes a science video on YouTube go viral (or at least become popular?) A study by Welbourne and Grant analyzes 390 videos across 39 channels to understand how content factors such as communicator continuity, speaking pace, and engagement shape video popularity.

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A paper a day keeps the PhD awake

Science, meet YouTube: A New Path to Impact

This post explores a study analyzing how mentions of scientific articles in YouTube videos can predict their academic and societal impact. Medical and biological sciences lead the way, and subscriber count and video views play a key role.

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A paper a day keeps the PhD awake

What makes a Science Video engaging on YouTube?

YouTube isn’t just for entertainment, it can be a powerful tool for science communication. A PLOS ONE study of American Chemical Society videos reveals how factors like video length, likes, and mobile viewing influence audience engagement with science on YouTube. Communicating science effectively isn’t just about the content, it’s about how it’s presented.

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A paper a day keeps the PhD awake

Understanding WATA: a practical guide to Word Association Thematic Analysis

A paper a day keeps the PhD awake: Word Association Thematic Analysis (WATA) is a mixed-methods workflow that first detects statistically distinctive words between two groups of texts, then interprets them in context to develop themes—offering scalable, human-meaningful comparisons across large corpora.

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