Research
I do not have a lot of publications yet, but I hope that the ones I have right now are of interest for you. If you have any questions or are interested in commenting my work I will be happy to receive any comments.
Orduña-Malea, Enrique; Font-Julian, Cristina I.; Ontalba-Ruipérez, José-Antonio; Compés-López, Raúl
Masters of Wine on Twitter: presence, activity, impact and community structure Journal Article
In: Wine Economics and Policy, vol. 10, iss. 1, pp. 73-88, 2021, ISSN: 2112-9774.
Abstract | Links | BibTeX | Tags: Informetrics, Social Media, Twitter, Wine, Wine Experts, Wine Industry
@article{nokey,
title = {Masters of Wine on Twitter: presence, activity, impact and community structure},
author = {Enrique Orduña-Malea and Cristina I. Font-Julian and José-Antonio Ontalba-Ruipérez and Raúl Compés-López},
doi = {doi.org/10.36253/wep-9055},
issn = {2112-9774},
year = {2021},
date = {2021-04-17},
journal = {Wine Economics and Policy},
volume = {10},
issue = {1},
pages = {73-88},
abstract = {Globalisation, the Internet and social media have changed the kind of actors with influence in the wine industry and the way these actors create signals to communicate credible information about experience and trust attributes. Among the most prestigious experts in the world of wine are the Masters of Wine (MW). Although initially devoted to international trade, they have spread their activities and their opinion is more and more appreciated by producers and consumers. The main objective of this article is to determine this community of experts’ behaviour on Twitter. In order to do so, four factors (presence, activity, impact and community) have been considered. All Twitter profiles belonging to users awarded with the MW qualification were identified and analysed. In addition, a set of 35,653 tweets published by the MWs were retrieved and analysed through descriptive statistics. The results show MWs on Twitter as high attractors (number of followers), moderate publishers (original contents published), moderate influencers (number of likes and retweets), and low interactors (number of friends and mentions to other users). These findings reveal that the MW community is not using Twitter to gain or reinforce their reputation as an accredited expert in the wine industry, giving more influential space on Twitter to consumers and amateurs.},
keywords = {Informetrics, Social Media, Twitter, Wine, Wine Experts, Wine Industry},
pubstate = {published},
tppubtype = {article}
}
Compés-López, Raúl; Font-Julian, Cristina I.; Orduña-Malea, Enrique
Has Robert Parker lost his hegemony as a prescriptor in the wine World? A preliminar inquiry through Twitter Book Chapter
In: de València, Universitat Politècnica (Ed.): 2018, ISBN: 9788490486894.
Abstract | Links | BibTeX | Tags: Robert Parker, Twitter, Web Data, Web Data Analysis, Webometrics, Wine Experts, Wine Industry, Wine Prescriptor
@inbook{nokey,
title = {Has Robert Parker lost his hegemony as a prescriptor in the wine World? A preliminar inquiry through Twitter},
author = {Raúl Compés-López and Cristina I. Font-Julian and Enrique Orduña-Malea},
editor = {Universitat Politècnica de València},
doi = {10.4995/CARMA2018.2018.8320},
isbn = {9788490486894},
year = {2018},
date = {2018-09-07},
series = {2nd International Conference on Advanced Reserach Methods and Analytics (CARMA 2018).},
abstract = {he aim of this work is to determine to what extent Robert Parker has lost his influence as a prescriber in the world of wine through a webometric analysis based on a comparative analysis of Parker’s web influence and that of a competitor who represents an anthitetical vision of the world of wine (Alice Feiring). To do this, we carried out a comparative analysis for Parker’s (@wine_advocate) and Alice Feiring’s (@alicefeiring) official Twitter accounts, including a broad set of metrics (productivity, age, Social Activity, number of followees, etc.), paying special attention to specific followers’ features (age, gender, location, and bios text). The results show that Parker’s twitter profile exhibits an overall higher impact, which denotes not only a different online strategy but also a high level of engagement and popularity. The low level of shared followers by Parker and Feiring (1,898 users) offer prima facie evidence of an online gap between these followers, which can indicate the existence of a divided group of supporters corresponding with the visions that Parker and Feiring represent. Finally, special features are notice for Feiring in gender (more women followers), language (more English-speaking followers) and country (more followers from the United States). },
keywords = {Robert Parker, Twitter, Web Data, Web Data Analysis, Webometrics, Wine Experts, Wine Industry, Wine Prescriptor},
pubstate = {published},
tppubtype = {inbook}
}